Smith-Gardner Launches Effort to Expand Sales ForceSmith-Gardner, a leader in end-to-end software solutions for e-commerce, unveiled its plans to build upon its sales resources to meet the demand for its new e-business suite of applications, Ecometry. As part of this corporate initiative, Smith-Gardner has already increased its sales force by more than 20 percent in the first quarter of 2000. "We are committed to hiring qualified individuals to help us continue our growth and strengthen our market presence," said John Marrah, COO of SmithGardner. "We are aggressively recruiting candidates from all across the country to help us deliver our truly unique software solutions to business-toconsumer and business-to-business companies selling through multiple retail channels." Smith-Gardner has experienced nine quarters of record revenues, and to continue this positive momentum, the company plans to significantly expand its sales force. In an effort to deliver unprecedented sales support, SmithGardner will also form a new system engineering team to enhance its field sales team's capabilities to address technical sales requirements and provide account management for existing clients. This organizational structure will enable Smith-Gardner to increase its business development activities for both geographic and industry specific sales. "This concentrated effort to strengthen our sales capabilities will benefit our clients through enhanced account management and build a solid foundation for our next phase of growth," said Gary Hegna, chairman, president and CEO. "As in most industries, the competition for quality candidates is fierce, however, our consistent track record and industry standing will help us attract high-quality talent." This announcement comes on the heels of the launch of Ecometry, SmithGardner' s universal e-business application suite. Smith-Gardner's targeted approach to sales will build the awareness and adoption of its end-to-end ecommerce solution within the retail industry. This market includes companies selling products through the Internet, retail stores, catalogs, direct marketing, e-mail and/or call centers. About EcometryEcometry, a universal e-business application suite, offers advanced frontend customer relationship management applications fully integrated with comprehensive back-office e-fulfillment functions. The suite provides multichannel retailers with a solution for building customer loyalty at each interaction point in the sales and service process. Ecometry's front-end modules include: campaign management, content management, personalization, shopping carts and order taking, payment and security, order management and customer service. Ecometry's back-end modules include: order processing, inventory management, warehousing and shipping, accounting, and point-of-sale. At the heart of the Ecometry system is the centralized customer data center, which distributes a single view of customer information across the entire enterprise. Ecometry's full integration provides significant performance and cost benefits with its complete implementation-to-execution strategy. By installing a fully integrated, turnkey solution, the time to market is a fraction of what it is when purchasing and implementing various point solutions. About Smith-GardnerSmith-Gardner is a premier provider of end-to-end e-commerce solutions worldwide. Smith-Gardner's family of products ensures customer satisfaction throughout the multi-channel shopping and buying experience. Headquartered in Delray Beach, Florida, the Company was founded in 1988 and has hundreds of clients in 17 countries. Smith-Gardner operates regional headquarters throughout the United States, Europe and Asia Pacific. The Company's global client base includes Nordstrom.com, Hickory Farms, MicroWarehouse, KBKids.com, Nine West, Coldwater Creek, Outpost.com, Urban Outfitters, and RedEnvelope.com. Smith-Gardner products earned Best of Comdex awards in 1998 and 1999, a "Citation of Innovation" at Internet and Electronic Commerce Expo in '99, and an award for Best New e-Commerce and Internet Product of the Year at The International Direct Marketing Fair in March. For more information on Smith-Gardner, visit the Company's web site at www.smith-gardner.com. Contact Smith-Gardner, Jennifer Plath 561-265-2700 jplath@smith-gardner.com. |