DataFlux Releases dfPower 3.3

DataFlux Corporation, a leader in the development of data quality control tools that increase the accuracy and usability of corporate database assets, has announced a series of new features with the release of dfPower 3.3, including a standardization module and a match module with new clustering and similarity search capabilities for automatic streamlining capabilities. A demo of dfPower 3.3 is available for download at www.dataflux.com/demo.

The dfPower Series platform independence showcases DataFlux's data integration technology. dfPower 3.3 upgrades is -Snapping on- to any database via standard ODBC or the 30+ built-in database connectivity drivers, the software can also be used with databases such as Oracle, SQL Server, Informix, Sybase, DB2, and Access - allowing the tools to be used in conjunction with other business intelligence tools, and eliminating the costly and unnecessary step of exporting data into text files that other data quality tools require.

The dfPower Series solution is available by accessing the DataFlux Website www.dataflux.com/demo or by calling 1-888-625-5677.

About DataFlux

DataFlux Corporation is a North Carolina-based software company with a core mission to develop and commercialize innovative, intuitive, and cost competitive data quality control software products. These products are specifically designed to significantly improve the accuracy, consistency, and usability of an organization's critical data, thereby enhancing the effectiveness of data-driven applications and initiatives such as data warehousing, data marts, e-commerce systems, data mining, customer information systems, sales force automation, marketing databases, customer/prospect profiling, and list management.

DataFlux has become a pioneer in developing comprehensive, high-performance, plug-and-play data quality control solutions, specifically designed for companies utilizing Microsoft's Windows NT/95/98/2000 environment. Utilizing ODBC and native driver technologies, the solutions can be utilized on database platforms such as Oracle, Informix, Sybase, Microsoft SQL Server, Microsoft Access, IBM's DB2, and any other database platform that supports the ODBC standard.

DataFlux has successfully implemented their data quality solutions in the telecommunications, utilities, transportation, managed healthcare, direct marketing, publishing, government, and financial services industries, including marquee clients such as Nortel Networks, Blue Cross Blue Shield, Mercedez-Benz Credit Corporation, Fidelity Investments, BankBoston, Sony Electronics, Pacific Bell, MCI/Worldcom, Raytheon Missile Systems, and the Environmental Protection Agency.

Contact Katie Fabiszak, DataFlux, 919-846-9000 x222, katief@dataflux.com