Informix Announces Packaged Analytic Components

Informix Corporation, a technology leader in software infrastructure for the i.Economy, announced a new initiative designed to deliver packaged analytic components for industry-specific business intelligence and e-Business analytic applications.

The packaged analytic components will reduce the time and resources required to deploy scalable, flexible analytic solutions for Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), and e-Business, enabling customers to more easily design and build their analytic infrastructure.

The packages contain Informix's leading business intelligence infrastructure solution, Ardent DataStage; DataStage intelligent transforms, pre-defined data transformations for complex environments such as Extract PACK for SAP R/3 and Load PACK for SAP Business Information Warehouse (BW); and a selection of industry-specific template data models. The packages also support industry standard business intelligence tools, including Informix's Visionary data visualization tool. Informix unveiled its first packaged solution, developed and targeted for the consumer packaged goods industry, at Sapphire in Las Vegas. Additional packages will be available in the third quarter of this year.

"In the past few years, the Internet economy has impacted nearly every industry. To effectively compete in business-to-consumer and business-tobusiness Web-driven markets, organizations require powerful analytic architectures that enable them to transform corporate data into useful information," said Pete Fiore, vice president and general manager, i.Intelligence business group, Informix. "With these packaged analytic offerings, Informix is making it easier and more efficient to deploy the type of industry-specific information architecture that companies will need for competitive advantage in their markets."

Developed through a strategic alliance with Applied Data Resource Management Inc, a leader in the development of industry data models, Informix's analytic offerings will provide the most comprehensive and flexible customer-centric data models to address business intelligence requirements in e-commerce, CRM and ERP. The Informix packaged analytics initiative forms the foundation for industry-specific execution of future information management initiatives and supports industry-standard business intelligence tools. At Sapphire, Informix demonstrated analytic solutions, developed in partnership with Compendit Inc, a market leader in SAP Business Information Warehouse (SAP BW) know-how, designed for the SAP BW, specifically for the consumer packaged goods industry.

"This is the first time the market has seen infrastructure component packaging and integration of this caliber. With these highly customizable and flexible sets of components, organizations will have faster, increased access to their data resources, enabling them to better recognize and address the market needs of their specific industries," added Mikael Wipperfeld, vice president, i.Intelligence business group, Informix.

The Informix analytic initiative delivers pre-packaged analytic solutions for industry-specific business intelligence and e-Business infrastructures. The integrated suites of components reduce the time and resources required to deploy powerful, accurate information management systems for vertical markets. The packaged analytic components will include Informix's leading business intelligence infrastructure solution, Ardent DataStage; DataStage intelligent transforms, pre-defined data transformations for complex environments such as Extract PACK for SAP R/3 and Load PACK for SAP Business Information Warehouse (BW); and a selection of industry-specific template data models. The packages also support industry-standard query and reporting tools, including Informix's Visionary data visualization tool.

About Ardent DataStage

Ardent DataStage provides the enterprise business intelligence infrastructure for more than 1,200 of the world's leading companies -- enabling them to turn corporate data into competitive advantage. Companies rely on Ardent DataStage's powerful data integration capabilities to extract, transform and integrate enterprise data into their data warehouses, analytical applications, and eBusiness solutions. Ardent DataStage uniquely addresses enterprise-level business intelligence requirements, including: native support for Web-based, mainframe, relational and ERP data; enterprise-wide business intelligence meta data management; integrated data quality assessment and cleansing; and enterprise-class performance and scalability.

About Applied Data Resource Management Inc

Based in San Rafael, California, Applied Data Resource Management Inc specializes in clearly defining the information requirements of world-class organizations in a variety of industries and architecting intellectual property based products to help organizations in those industries more effectively capitalize upon their information assets and opportunities.

About Compendit

Compendit Inc is a market-leading provider of professional services that deliver e-Business Analytical Solutions. Compendit Knowledge Offers are prepackaged implementation experiences that effectively transfer critical knowhow to clients. Compendit enables the analysis of customer interactions and Web logs together with ERP Business Content. This combination has helped Fortune 1000 clients drive business performance and secure the lifetime potential value of their customer relationships. For more information visit the Web site at www.compendit.com.

About Informix

Informix Software is a technology leader in software infrastructure solutions for the Internet -- providing a fast, simple and complete way to bring businesses to the Web. Based in Menlo Park, Calif., Informix is the first and only company to integrate e-commerce and business intelligence on a true Internet infrastructure. The company's highly scalable Web engines, together with its personalized content management, real-time analytics and media asset management capabilities, offer customers a unique competitive advantage. For more information, contact the nearest sales office or visit the Web site at www.informix.com.

Contact Informix Corporation, Melora Foley, 650-926-6443, melora.foley@informix.com