Sybase Strategic Partnerships Will Enhance Web-Based BIContinuing to expand its Business Intelligence on the Web initiative, Sybase Inc, announced strategic marketing partnerships with Actuate Corporation, and WebTrends Corporation, leaders in information delivery solutions and Visitor Relationship Management (VRM), respectively. As part of separate agreements, Sybase's Adaptive Server IQ Multiplex, the premier Web-enabled database, will be certified to work with Actuate's information delivery solution and WebTrends' CommerceTrends and Enterprise Reporting Server. Adaptive Server IQ Multiplex is designed to meet the needs of the New Economy by offering breakthrough speed, ad hoc analysis capability and unrivaled scalability. An intensive testing and certification effort is currently underway in Sybase's Boulder, Colo. lab. Once certification is completed, customers will be assured compatibility between Adaptive Server IQ Multiplex and partner technologies, including Actuate's industry-leading information delivery solution and WebTrends' industry-leading eBusiness Intelligence and Visitor Relationship Management solutions. "These new partnerships underscore our commitment to providing our customers with industry-leading solutions for the Web," said Eric Miles, vice president and general manager, Sybase Business Intelligence Division. "The industry-leading speed and scalability of Adaptive Server IQ Multiplex complemented by the top information delivery and visitor analysis solutions from Actuate and WebTrends give Web companies the important competitive advantage of speed, scalability and reliability in customer analysis and Web reporting." Sybase customers using Actuate with Sybase Adaptive Server IQ Multiplex will be able to extract content from a database and deliver the information to customers, partners and employees via an eBusiness Web site more rapidly than ever before. Also, since Sybase and Actuate have strong ties in the financial services and telecommunications markets, the side-by-side solution will facilitate more efficient leveraging of information across the Web for companies in those industries. "Today, every major corporation needs a fast and accurate solution for delivering business information to customers, partners and employees over the Internet," said Pete Cittadini, president and COO of Actuate Corporation. "By certifying Sybase's Adaptive Server IQ to work with Actuate, companies will have fast, reliable and scalable access to data that can then be viewed as rich, personalized interactive content via a Web browser." WebTrends, a leading provider of enterprise solutions for Visitor Relationship Management and eBusiness Intelligence, offers organizations a comprehensive set of Web visitor analysis and reporting solutions for Internet and intranet servers that are integrated, scalable, modular, and easy-to-use. WebTrends' scalable solutions populate Adaptive Server with rich behavioral Web visitor information enabling business managers to analyze trends and discover the Web metrics that are vital to their business. Using WebTrends' scalable enterprise solutions and Sybase's powerful Adaptive Server IQ Multiplex, customers will be able to analyze Web visitor information provided by WebTrends with other customer interactions across the organization. This combined solution will provide organizations with unparalleled capabilities to capture, analyze, and understand the behavior of Web site visitors, better manage eMarketing campaigns, increase the returns on eCommerce initiatives and optimize personalized content and pricing on Web sites to improve visitors' experiences. "In our data-driven economy, eBusinesses are searching for the appropriate Web metrics and organizational analysis that enables them to provide their customers with a great on- and off-line customer experience," said Glen Boyd, president & chief technical officer of WebTrends Corporation. "The speed and scalability of Sybase Adaptive Server IQ combined with WebTrends' advanced Web analytics provides organizations with timely insights about their Web visitor interactions and helps them develop eMarketing strategies and campaigns that convert visitors into lifetime customers." About Sybase IncHeadquartered in Emeryville, Calif., Sybase Inc is one of the largest global independent software companies. The company helps businesses integrate, manage and deliver applications, content and data anywhere they are needed. Sybase's products, combined with its world-class professional services and partner technologies, provide a comprehensive platform for delivering the integrated solutions that businesses need to be successful. Leveraging its existing strengths in enterprise data management and enterprise application development, Sybase Inc is focused on delivering end-to-end solutions for mobile and embedded computing, data warehousing, and Web computing environments. Sybase customers represent the industries leading the global economy, with strong concentrations in financial services, public sector, telecommunications, health care and media and entertainment. The company's Web address is www.sybase.com. About Actuate CorporationActuate Corporation has established e.Reporting as the practice of publishing high-value business information on a Web site for use by customers, partners and employees. e.Reporting enables a company to enhance its e.Business site -- beyond brochureware and transaction capabilities -- with post-transaction content such as client stock portfolio reports, client statements and performance metrics, for the purpose of creating a more loyal customer base. A critical component of the Internet infrastructure, Actuate powers e.Business sites for Global 2000 companies and Internet start-ups including Bank of America, American Express, Worldcom, US West, HotJobs.com and Healtheon. Internet vendors reselling Actuate include Ariba, Aspect Development, BMC, Clarify, PeopleSoft and Siebel. Founded in 1993, Actuate has headquarters in South San Francisco, Calif., and has offices worldwide. For more information on Actuate, visit the company's Web site at www.actuate.com. About WebTrendsFounded in 1993, WebTrends Corporation, www.webtrends.com, is a leading provider of Visitor Relationship Management and eBusiness Intelligence solutions for Internet and intranet servers and firewalls. WebTrends offers organizations a comprehensive set of solutions that are integrated, scalable, modular, and easy to use. Products include CommerceTrends, WebTrends Enterprise Reporting Server, WebTrends Enterprise Suite, WebTrends Professional Suite, WebTrends Log Analyzer, WebTrends Security Analyzer, WebTrends Firewall Suite and WebTrends Live, the industry's first Web traffic analysis eService. They are used by thousands of customers such as ISPs, ASPs, government and educational institutions and corporate clients that include American Express, AT&T, Cable & Wireless, Comcast, DIGEX, Dow Jones & Company, EDS, Firstar, IBM, Microsoft, NASA, NCR, Pharmacia & Upjohn, PSINet, Verio, marchFIRST, and UUNet. WebTrends' many strategic partners include Cable & Wireless, Check Point Software, Cisco Systems, DIGEX, Hewlett Packard, Internet Dynamics, Lotus Development, Lucent Technologies, Microsoft, Novell, Oracle and WatchGuard Technologies. Contact Rick Myllenbeck of Sybase Inc, 510-922-8506, rick.myllenbeck@sybase.com. |