- THE (IN)SIGNIFICANCE OF STATISTICAL SIGNIFICANCE
by Ed Colet
- Executive Editor-at-Large Inderpal Bhandari presents a guest editorial by
Virtual Gold's Acting Director of Research:
- Many analytical techniques in data mining applications are based on formal
statistical analysis. Parts of the formal aspects include the notion of
statistical significance of discovered patterns. In this column, I discuss
the notion of statistical significance. Although statistical significance
may imply a result based purely on formal and objective parameters, it can
quite easily be influenced by purely subjective judgments about two
parameters -- alpha levels and the articulation of a null hypothesis.
- OBJECT-ORIENTED DATA WAREHOUSING
by Joseph M. Firestone, Ph.D.
- Data warehousing has largely developed with little or no reference to
Object-Oriented Software Engineering (OOSE). This is consistent with (a)
its development out of two-tier client/server relational database
methodology, and (b) its character as a kind of high-level systems
integration, rather than software development, activity. Data Warehousing
assembles components, rather than creating them. The initial top-down
centralized data warehousing model with its single database server, limited
middleware, and GUI front-end, could get by with a pragmatic "systems
integration" orientation at the global level of component interaction, while
restricting explicit object-orientation to the various GUI, middleware,
analysis, Web-enabling, data transformation, and reporting tools that
comprise the data warehousing arsenal.
- NEW TECHNOLOGY REMOVES LIMITATIONS IN ELECTRONIC COMMERCE
- A new generation of technology that will eliminate the limitations of
electronic-marketplace trading was announced by AdaptiveTrade Inc (AT). Six
years in development, the company's new software product, the AdaptiveTrade
Engine, is the first major achievement in business-to-business transactions.
- COMPETING DATA WAREHOUSING STANDARDS TO MERGE IN THE OMG
- The Meta Data Coalition (MDC) and the Object Management Group (OMG), two
industry organizations with competing data warehousing standards, jointly
announced that the MDC will merge into the OMG.
- THE WORLD BANK IMPLEMENTS MICROSOFT/KNOSYS SOLUTION
- Knosys Inc, an award-winning provider of analytic front-end technology
designed specifically for the Microsoft .NET Platform, announced that the
World Bank has implemented a global economic analysis solution based on the
ProClarity Analytical Platform 3.0 and Microsoft SQL Server 2000.
- NET PERCEPTIONS INTRODUCES E-COMMERCE ANALYST
- Net Perceptions announced E-commerce Analyst at the DMA net.Marketing
conference in Boston. It's built on the software company's years of
experience helping leading retailers and does two important things. First,
it looks deeply into customer behaviors and reveals distinct segments
according to what products they buy and when. Second, E-commerce Analyst
reveals unexpected relationships between products.
- CONGRESS TO TAKE UP THE ONLINE PRIVACY ISSUE
- Two members of the House's Internet caucus are calling for online-privacy
legislation to supplement the industry's self-regulation efforts, an
initiative that could have far-reaching effects on the data-mining efforts
of ASPs.
ANGOSS to Develop Data Mining SDK for SQL Server 2000
ANGOSS Software Corporation, a industry leading developer of advanced data
mining solutions that help business users make better business decisions
every day, announced it has agreed to develop a Data Mining Software
Development Kit (SDK) for SQL Server 2000, Microsoft Corporation's industry
leading enterprise database application suite.
ChipPAC Selects Hyperion's Business Analysis Software
Hyperion, a leader in business analysis software, announced that ChipPAC
Inc, one of the largest independent semiconductor assembly and test
contractors worldwide, has selected Hyperion's business analysis software to
optimize its business.
DaimlerChrysler Selects E.piphany for CRM Solution
E.piphany Inc announced that DaimlerChrysler Corporation has purchased
E.piphany software to better understand nearly 40 million of its U.S.-based
car and truck owners.
Metagon Offers Enterprise Data Integration Solution Download
Metagon Technologies LLC, the enterprise data integration innovator,
announced that its flagship product, DQbroker is now available for free
evaluation as a download from the Metagon Web site.
Encore Development Expert Presents at SQL2TheMax/VSLive!
Encore Development Inc announces that Trey Johnson, one of its senior data
warehouse engineers, was a featured presenter at the SQL2TheMax/VSLive! 2000
Orlando Conference, held September 23-24 in Orlando, Florida.
Frictionless Commerce Chooses Intel-based Servers
Frictionless Commerce, a leading provider of intelligent e-Commerce
software, has chosen Intel Pentium III Xeon processor-based servers to power
its advanced, Web-based e-Commerce solutions.
ETI Unveils Near Real-Time Product for eBiz
Evolutionary Technologies International (ETI) introduced ETIoAccelerator
for MQSeries. By facilitating near real-time and batch data movement between
incompatible systems, ETIoAccelerator for MQSeries offers organizations
increased flexibility and reduced costs when integrating data across the
enterprise to support change management and e-business.
InfoImage and AppsCo Software Announce Partnership
InfoImage Inc, a leading provider of decision portal software, and AppsCo
Software Inc, a leading provider of packaged analytic application and data
warehousing solutions for Microsoft SQL Server, announced a strategic
partnership under which the two companies will work together to deliver SQL
Server-based decision portal solutions.
Kmart Expands NCR Data Warehouse to 70 Terabytes
NCR Corporation and Kmart Corporation announced plans to upgrade and
expand Kmart's NCR data warehouse to 70 terabytes in size. Built on NCR's
Teradata database, this expansion marks the second in two years and has
nearly doubled Kmart's capacity.
Knosys Announces the Complete ProClarity Product Family
Knosys Inc announced at the Microsoft Enterprise 2000 launch event that it
would be releasing a full suite of ProClarity products in conjunction with
Microsoft SQL Server 2000 and Commerce Server 2000.
Maximal Announces Max 3.0 BI Solution
Maximal Innovative Intelligence Ltd announced version 3.0 of Max, its
award- winning data analysis tool designed specifically to exploit the
extensive productivity and analytical functionality capabilities of the new
Microsoft SQL Server 2000 Analysis Services.
Enterprise-wide Monitoring Tool Debuts by Metagon
Metagon Technologies LLC, the enterprise data integration innovator,
announced the debut of DQagent, an intelligent analytic tool that monitors
all designated enterprise systems for user-specified events and then
performs user- specified notification and other tasks when event triggers
occur.
Oracle Backs New XML Standard to "Mindmeld"
Have you ever wondered how powerful it would be to read someone's mind?
Soon, data mining software from different companies will be able to
"mindmeld" by exchanging information and the context of that information
with each other.
NCR Program Makes Data Warehousing Training More Affordable
At its annual Teradata user conference in Orlando, Florida, NCR
Corporation launched a new technical training program called Passport to
Knowledge. Passport to Knowledge provides NCR customers with an affordable
way to plan for and purchase technical training.
NCR Captures New Market for DW on Windows 2000
The newest version of NCR Corporation's flagship Teradata database,
version 2 release 4.0 (V2R4), is now shipping on UNIX MP-RAS, Windows NT,
and Windows 2000 operating systems-the first massively parallel processing
(MPP) system available on Windows 2000.
Nissan Chooses Interelate/E.piphany Analytics
Interelate, a leading customer intelligence application service provider
(ASP), announced it has signed an agreement with Nissan North America, a
leading automotive manufacturer, to deploy E.piphany E.5 analytics and real-
time personalization software.
Paladyne Introduces DataRobot, Developer's Toolkit
Paladyne Corp, a leading data quality and application integration company,
introduced DataRobot, a powerful, moderately priced data integrity tool that
solves data level problems for data warehousing and e-business projects.
Retail Decisions Signs Agreement with Paymentplus
Retail Decisions (ReD), a leading card-not-present (CNP) risk management
and online transaction services business for e-commerce, announced a
partnership with Paymentplus, a leader in global payment solutions, to
integrate its risk management and fraud detection services with the premium
payment processing services of Paymentplus.
Integrated Chipware Integrates RTM/Rational Rose
Integrated Chipware announced the RTM/Rational Rose Integration, an
integration of its flagship requirements traceability and management
software, RTM WORKSHOP, with Rose, Rational's award-winning set of visual
modeling tools.
SAS Supports Consolidated Meta Data Standard
SAS Institute, a market leader in integrated data warehousing, decision
support and intelligent solutions for e-business, announced its support for
the consolidation of meta data standards for the data warehousing and
business intelligence community.
Sistema 4B Chooses NestorCommerce/ACI Worldwide Solution
NestorCommerce, the financial services and e-commerce division of Nestor
Inc, in conjunction with its alliance partner ACI Worldwide, announces the
licensing of its PRISM risk management solution to Sistema 4B, S.A. 4B, the
largest e-payment processor in Spain.
SPSS Inc Ships SPSS 10.0 for Macintosh
The highly anticipated release of SPSS 10.0 for Macintosh from SPSS Inc is
here. The first Mac version of the world's best-selling desktop statistical
software since 1995, SPSS 10.0 gives Macintosh users the power to apply
accurate predictive modeling to their data and create easy-to-read reports
through an all-new, native Mac user interface.
WhiteLight and Actuate Announce Strategic OEM Agreement
At the Actuate International User Conference, WhiteLight Systems, a
leading provider of next-generation analytic applications, announced a
strategic OEM relationship with Actuate Corporation, a information delivery
market leader.
"We're in a business that has a very low tolerance for error.
We run our spiders and data feeds on a continuous basis.
Prices change, new products come out, and we've got to capture,
aggregate and re-purpose that information dynamically and
constantly."
- Alexander F. Kleiner III, Frictionless Commerce president and founder
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