Arlene S. Garcia Named VP Public Sector Sales at SPSS

To further its current strategy of delivering analytical solutions through vertical business units, SPSS Inc has named Arlene S. Garcia vice president of North American public sector sales. Garcia and her team are responsible for driving sales of SPSS analytical products and solutions throughout the federal, state and local government and higher education markets in North America. Garcia assumed this role on Sept. 1. This key appointment is part of an ongoing trend at SPSS to hire senior-level individuals to support the growth of its analytical solutions business.

"The Internet age is causing changes and new challenges in the public sector. The government market has increased its emphasis on service, particularly service delivered via the Web. Just as SPSS analytical solutions improve customer relationships for commercial businesses, we expect these solutions to play a large role in helping the government deliver better service to citizens," said Susan Phelan, executive vice president, SPSS Business Intelligence. "In addition, higher education institutions face increased competition for students. SPSS solutions enable colleges and universities to increase recruitment and retention by attracting the right students, developing the right curricula and preparing students for the e-commerce explosion."

"SPSS is known for bringing success to customers through analytical solutions and products," said Garcia. "I look forward to working with our public sector customers to implement analytical solutions and achieve their business and institutional goals. I plan to develop relationships and team with enterprise resource planning (ERP), operational customer relationship management (CRM) and relational database management systems vendors, as well as system integrators, to deliver analytical solutions to the public sector. I'm also excited to be working with a talented and experienced staff to bring SPSS' high quality products and processes into this growing market."

Before joining SPSS, Garcia was the national director of solution sales at Oracle. During her 11-year tenure, she was responsible for driving sales of ERP and CRM products in the federal market nationwide. Garcia is a certified public accountant with a degree from Maryland University, an MBA from American University and a master's degree in organizational management from the University of Deusto, Spain.

"Over the last nine months, SPSS has focused on hiring experienced people, like Arlene, to support the rapid growth of our analytical solutions business, and we plan to continue this trend," said Phelan.

About SPSS in the Public Sector

SPSS analytical solutions for the public sector enable government agencies at all levels to deliver better service to citizens, and higher education institutions to better meet students' educational needs and improve the quality of life for students on campus. Government agencies using SPSS analytical solutions develop a deeper understanding of citizens to improve service delivery, as well as develop better e-government initiatives. With SPSS analytical solutions, higher education institutions understand their students better enabling them to improve recruitment, retention and matriculation.

About SPSS

SPSS Inc enables organizations to develop more profitable customer relationships by providing analytical solutions that discover what customers want and predict what they will do. The company delivers analytical solutions at the intersection of customer relationship management and business intelligence. SPSS analytical solutions integrate and analyze market, customer and operational data in key vertical markets worldwide including: telecommunications, health care, banking, finance, insurance, manufacturing, retail, consumer packaged goods, market research and the public sector.

Headquartered in Chicago, SPSS has more than 40 offices, over 900 employees and 1999 revenues of $142 million. The company also has won the following awards: No. 70 on Forbes 1999 list of the "200 best small companies" and as the 22nd most profitable company on the Nasdaq exchange by Equities magazine; 1999 World Class Solution award in business intelligence and named "best decision support system for business intelligence" in the 1999 RealWare award competition; No. 14 in DM Review's 1999 Data Warehouse Top 100; placed No. 16 on the 2000 Soft-letter 100, a ranking of the top 100 personal computer software companies in the United States; and No. 115 in the 2000 Software 500, a ranking of the world's largest software vendors by Software Magazine; listed on Working Mother magazine's 100 Best Companies for Working Mothers for 2000. For more information, visit www.spss.com.

Contact SPSS, Susan Kalell, 800-525-4980, pr@spss.com.