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Software Vendors, Systems Integrators Choose Informatica

Informatica Corporation, a leading provider of eBusiness analytic software, announced it has now signed OEM agreements with more than 30 major applications vendors and systems integrators who have incorporated Informatica's analytic platform into their solutions.

"Informatica's analytic platform has evolved to become an industry standard because of its scalability, unmatched ability to consolidate information from disparate sources across the enterprise, rapid time to implementation and proven ability to deliver results for hundreds of large companies worldwide," said Diaz Nesamoney, president and COO of Informatica. "The choice by some of today's leading software vendors and integrators to embed Informatica's technology into their solutions is a gratifying testimonial to the strength and success of our products."

Industry-leading software vendors now embedding Informatica within their product solutions include:

  • PeopleSoft. A leader in pure Internet eBusiness applications for CRM, supply chain and enterprise management, PeopleSoft has integrated Informatica's PowerMart data integration software within the PeopleSoft Enterprise Performance Management (EPM) eBusiness analytics suite. PeopleSoft's EPM eBusiness analytics deliver the insight companies can use to improve customer profitability, supplier effectiveness and employee potential in order to discover and capitalize on profitable opportunities.
  • Ariba. To enable customers of its Ariba Buyer e-procurement application to analyze transactional data to better identify trends and opportunities, Ariba is now offering an Informatica-based "purchasing analytics" solution to all Ariba Buyer customers. An Informatica-based analytic application for Ariba Marketplace is anticipated in the first quarter of 2001.
  • Kana Communications. Kana bundles Informatica PowerMart with KanaConnect, an electronic direct marketing solution that enables eBusinesses to proactively deliver individually targeted messages to increase the lifetime value of customers. Kana is a leading provider of online customer-communications solutions for marketing, sales and service.
  • Sybase. One of the largest independent software companies today, Sybase embeds Informatica PowerMart within Sybase Industry Warehouse Studio, the company's integrated set of analytic applications, data models and tools for building and managing enterprise business intelligence solutions, and resells PowerMart with Adaptive Server IQ with Multiplex, a high-performance database for business intelligence.
  • InterWorld Corporation. One of today's front-running e-commerce software vendors, InterWorld has bundled Informatica's data integration software within the InterWorld Commerce Intelligence application. The integrated solution helps businesses easily gather, analyze and act on relevant business intelligence across all channels to maximize profitability and brand loyalty.

Other OEM partnerships maintained by Informatica include Amdocs, Broadvision, Business Objects, Callidus Software, CCI, Descartes Systems Group, Ericsson, Geac, IBS/Tobin, Indus, InteQ, KPMG, Longview International, NCR, Net Perceptions, Noetix Corporation, SageTree, Software Associates International, Servigistics, SQLiaison, TechTrader, Walker Interactive and Xchange.

About Informatica

Informatica provides eBusiness analytic software that enables companies to leverage business insight for competitive advantage. More than 1,000 global customers, including over half of the Fortune 100, leverage the Informatica Insight Network to integrate, analyze and personalize critical business information to improve business performance and responsiveness across the entire business value chain. Informatica's products include a comprehensive suite of analytic applications, the industry's most powerful data integration platform and a wide range of supporting services and partnerships. The company's list of leading customers includes 3Com, AMD, American Airlines, Boeing, Borders Group, Chevron, Cisco, CNET, Deutsche Bank, eBay, GE, Hewlett-Packard, Inktomi, J. Crew, Merrill Lynch, MetLife, MCI WorldCom, Motorola, Mutual of Omaha, Philips, Polo Ralph Lauren, Preview Travel, Priceline.com, Sprint and UBS. For more information, call 800-970-1179, or visit Informatica's Web site at www.informatica.com.

Contact Samantha Moore of Informatica Corporation, 650-687-6361 or smoore@informatica.com.

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