Norkom Technologies Licenses Alchemist to Vhi Healthcare

Norkom Technologies has licensed its intelligent customer interaction software Norkom Alchemist to Vhi Healthcare, Ireland's largest health insurer. Vhi Healthcare will use Norkom Alchemist to help facilitate their transition to a customer-oriented multi-product enterprise.

"We will be using Norkom Alchemist as part of our overall customer relationship strategy, to help us pro-actively anticipate our customer requirements in order to ensure cost efficiency in executing our marketing strategies. We chose Norkom because of their very strong and proven expertise in predictive customer modelling and their clear understanding of our customer-centric requirements," Mark Cohen, Director of Marketing, Vhi healthcare said.

"We are delighted to add one of Ireland's best known and trusted brands to our growing list of blue-chip domestic clients," Hugh Johnson, Business Development Manager Ireland, Norkom Technologies said. "This project will demonstrate Norkom Alchemist's ability to enhance the strategic value of an organization's customer base.

About Vhi Healthcare

Vhi Healthcare, www.vhihealthcare.com, was established in 1957, and today has 1.5 million members, representing 40 per cent of the Irish population and receives an annual premium income of circa £400 million.

About Norkom Technologies

Norkom Technologies, www.norkom.com, produces software and provides services which enable organizations to predict their customers' behavior and influence their interaction with them in the marketplace, resulting in higher profitability and lower costs.

Norkom Alchemist integrates with existing operational Customer Relationship Management (CRM) systems. Its predictive application models are custom designed for the telecommunications, retail financial services and insurance industries to address the sector-specific issues of churn, fraud, customer attrition, retention and loyalty. The customer intelligence delivered by Norkom Alchemist empowers organizations to improve their customer relationships on a one-to-one basis across their sales and service channels. This can be as simple as a conversation across the counter, via the call centre or communications via the Web.

Norkom's customers include Actel Direct, Esat Digifone, first-e, Lucent Technologies, British Airways, Click GSM, Modern Woodmen of America and US Cellular.

Founded in 1998, with headquarters in Dublin, Ireland, Norkom has regional offices in the UK, Belgium, France, Israel, the Netherlands, Scandinavia and the USA. Norkom currently employs over 200 staff.

Norkom won the e-challenge 2000 "Best Internet & Wireless Company in Europe" award and the Irish Software Association "Business Innovation" award 2000. Paul Kerley, president and CEO of Norkom Technologies is the Ernst & Young "Emerging Entrepreneur of the Year 2000".

Contact Andy Needham, PR & Communications Executive, Norkom Technologies Ltd. Norkom House 43 Upper Mount Street, Dublin 2 Ireland, + 353 (0) 1 6769333, andy.needham@norkom.com