TSC and Matrix Form CRM AllianceMatrix Technology Group Inc and Technology Solutions Company (TSC) announced the formation of a business alliance that combines leading Customer Relationship Management (CRM) solutions with powerful business intelligence expertise to help companies capture and leverage critical data from customers, partners and employees. Through the alliance, TSC can link Matrix's Lodgistics CRM technology to a company's existing data to mine and utilize critical information to ensure the success of future campaigns. The alliance with Matrix is part of TSC's strategy to include CRM as an essential aspect of complete business intelligence solution. TSC utilizes data transformation and integration, data warehousing, Webhousing, and data mining to enable companies to access information in a format that offers insight and ensures reliability. "An increasingly competitive e-commerce market and a slowing economy have created a demand for cost-effective tools that capture, filter, organize and measure customer information to give companies a competitive advantage with their customers and partners," said Russel Forde, senior vice president, Business Intelligence, TSC. "Our partnership with Matrix helps companies take their CRM data one step further by utilizing best practice analytics and analysis techniques to turn stakeholder data into something useful." With the emergence of the Internet as a mainstream communication and commerce channel, companies are challenged to fully integrate marketing functions such as direct mail, telemarketing and online customer service to establish a streamlined CRM strategy. The Lodgistics CRM software suite offers marketing execution and productivity measurement tools that allow businesses to interact with customers, partners and internal resources faster, more effectively and more intelligently. The comprehensive solution boasts a variety of specialized options, including customer identification, cross-channel marketing campaign planning and execution, and high volume intelligent back-end data processing. To ensure a results-driven solution, TSC utilizes deep process and technology skills to help clients define an approach through an integrated framework. TSC also builds pilot solutions prior to implementation and integration of the desired solution. As part of the alliance, TSC will implement Matrix's DataLodgic and N.Que CRM solutions. Datalogic is a hub technology that integrates customer data from all sources to leverage customer knowledge into targeted, automated, market-driven executions. The result is lower communication costs through efficiency, a higher rate of retention and a more profitable and improved customer buying experience. N.Que is a platform-independent product that connects both internal and external project stakeholders in real-time. Using the communication tool of their choice, users can use N.Que to access responsibilities under their authority, and gain real-time status on projects, people and process. About Matrix Technology Group IncMatrix Technology Group Inc ("Matrix"), www.mxtg.net, is a new generation technology consolidation company. A Nevada corporation, Matrix's corporate offices are located in Clearwater. Through its wholly owned subsidiary, Lodgistics.com, Matrix creates Customer Relationship Management (CRM) software products with open, flexible and scalable technology, and real-time, one-to-one marketing execution and multi-channel communication capabilities. Lodgistics.com software products offer reliable solutions for Web Based Workflow (N.Que) and Customer Relationship Marketing Automation (DataLodgic) needs. Technology Solutions CompanyTechnology Solutions Company (TSC) is a leading eBusiness consulting and systems integration firm. The company is a full-service solutions provider that offers a unique blend of technology, operations and business expertise, helping global organizations realize the full benefits of information technology throughout the enterprise. TSC's services span the entire lifecycle -- from strategy definition and planning through implementation and extended support. TSC has specialized expertise in helping organizations assess the ability of their current systems to meet the changing and often increasing demands of business in the electronic marketplace. TSC is a recognized leader in eBusiness Solutions, Supply Chain Management, eLearning and Knowledge Management, as well as Packaged Software Implementation and Integration. The company has headquarters in Chicago with offices throughout the U.S. and Europe. For more information about TSC, visit the company's Web site at www.techsol.com. Contact Matrix Technology, Kathy Perry, 727-669-7000 or Technology Solutions Company, Matthew Goldman, 312-228-4500. |