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Informatica Delivers Insight to American Eagle Outfitters

Informatica Corporation, a leading provider of eBusiness analytic solutions, announced that lifestyle retailer American Eagle Outfitters (AE) has selected the Informatica data integration platform to integrate key business and customer information from multiple source databases into an enterprise-wide data warehouse. The business insight derived from consolidated sales, inventory, planning, and store data will enhance the company's business-critical analysis capabilities. Anticipated results include more effective marketing campaigns, improved merchandise allocation and increased sales.

By leveraging the power of the Informatica data integration platform, AE will make information from disparate sources readily available to decision makers across the enterprise. "The Informatica-fed data warehouse will be a tremendous asset to information consumers throughout the company, including store operations, finance, planning, allocation, and marketing," said Ken Watts, president of Information Services and CIO with AE. "It will give AE analysts a 360-degree view of the entire enterprise, enabling us to take immediate action to improve performance."

Ready access to integrated enterprise information will support timely knowledge discovery at AE, Watts emphasized, especially since people will no longer need to make a special request to Information Services to obtain it. "We fully expect that the Informatica-based data warehouse will significantly improve business performance and responsiveness across our entire chain," he said.

"In the highly competitive retail environment, companies must be able to recognize and react to trends quickly in order to outflank the competition," said Diaz Nesamoney, president and COO of Informatica. "We are pleased that American Eagle Outfitters has chosen Informatica to improve its competitiveness and responsiveness. Our powerful data integration platform will help the company spot trends in near real time, rather than in hindsight."

Founded in 1977, American Eagle Outfitters is a leading lifestyle retailer that designs, markets, and sells its own brand of relaxed, clean, and versatile clothing for 16 to 34 year olds, providing high-quality merchandise at affordable prices. AE's lifestyle collection offers casual basics like khakis, cargos, and denim complemented by fashion tops like rugbys, polos, and plaids.

Thriftys/Bluenotes targets a slightly younger demographic, offering a more urban/suburban, denim-driven collection for 12 to 22 year olds. American Eagle Outfitters currently operates 571 AE stores in 47 states, five American Eagle Outfitters store in Canada, and 110 Thriftys/Bluenotes stores in Canada. AE also operates via its Internet business, www.ae.com.

About Informatica Corporation

Informatica provides eBusiness analytic solutions that enable companies to leverage business insight for competitive advantage. Approximately 1,200 global customers, including over half of the Fortune 100, leverage the Informatica Insight Network to integrate, analyze and personalize critical business information to improve business performance and responsiveness across the entire business value chain. Informatica products include a comprehensive family of analytic applications, the industry's most powerful data integration platform and a wide range of supporting services and partnerships.

The company's list of leading customers includes 3Com, AMD, American Airlines, BMW, Boeing, Borders Group, Chevron, Cisco, CNET, Deutsche Bank, eBay, General Electric, Hewlett-Packard, Merck, Merrill Lynch, MetLife, Motorola, Philips, Polo Ralph Lauren, Sprint and UBS. For more information, call 1-800-970-1179, or visit the Informatica Web site at www.informatica.com.

Contact Darlene Perry, Informatica Corporation, 650-687-6697, dperry@informatica.com.

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