Caja Duero Adopts MicroStrategy 7 BI PlatformMicroStrategy Incorporated, a leading worldwide provider of business intelligence software, announced that Caja Duero is using MicroStrategy 7 as its enterprise platform for its business intelligence and customer relationship management (CRM) applications. The MicroStrategy 7 installation, the first of its kind in Spain, is enabling the financial services institution to more effectively manage the bank's key lines of business, strengthen customer relationships and easily distribute personalized information to its employees via Web and wireless devices. MicroStrategy 7 is an open, flexible and scalable platform that is simple to deploy and maintain, and offers intuitive query and reporting via the Web," said Jaime Egido, director of data warehousing at Caja Duero. "We are using MicroStrategy Web to improve information flow to all of our branch locations via the Internet." In addition to 3,000 MicroStrategy Web licenses, Caja Duero purchased 3,000 MicroStrategy Narrowcast Server licenses in the second quarter of 2001, enabling the company to distribute personalized information to its employees and customers via Web and wireless devices. "The proactive delivery of personalized information is a major corporate initiative and the primary reason we chose the MicroStrategy platform," added Egido. "MicroStrategy Narrowcast Server is helping us to develop unique and stronger relationships with our customers." Caja Duero is relying on MicroStrategy CRM Applications to better understand its online customer behavior and identify opportunities to proactively cross-sell new products and services to its customers. As a result of having insight into online customer trends, Caja Duero is in a better position to market the full spectrum of its products and services based on true customer needs. "We are proud to be working with Caja Duero, one of Spain's leading financial services institutions, to build mission-critical applications that reach out to thousands of employees and customers," said Sanju K. Bansal, chief operating officer of MicroStrategy Incorporated. "Customers like Caja Duero continue to choose the MicroStrategy platform to anchor significant BI and CRM initiatives aimed at increasing business growth and strengthening customer relationships. This relationship underscores our commitment to our customers' success." About Caja DueroFounded in 1881, Caja Duero was originally Caja de Ahorros and Monte de Piedad de Salamanca. Made up of more than 30 companies that form the parent company, Caja Duero has more than 570 office locations across Spain and a network of more than 400 automatic tellers. It has an international presence with office locations in France and Portugal. Integrated in the 'Euro 6000' and 'Telebanco 4B' networks, Caja Duero has operating access to more than 23,000 tellers. Since 1991, Caja Duero is a member of EGFI (European Group of Financial Institutions), one of the leading, independent financial entities in Europe. Caja Duero handles more than 1.5 trillion pesetas in customer accounts, and registers approximately 15 million pesetas in annual benefits. Caja Duero is involved in enterprises across Spain as well as strategic sectors of the economy, including agriculture, communications, construction, distribution, energy and the environment. Caja Duero is actively involved in charitable giving, donating more than 4 million pesetas annually to cultural and social causes. About MicroStrategy IncorporatedFor 11 years, MicroStrategy has helped corporations transform their operational data into actionable information. Its flagship product is MicroStrategy 7, the Scalable Business Intelligence Platform Built Specifically for the Internet. Its Pure-Web architecture provides the Web reporting, security, performance, and standards that are critical for deployment over the Internet. With proven data and user scalability, MicroStrategy is capable of analyzing today's growing multi-terabyte data warehouses and distributing information to millions of users via Web, wireless and voice. The open and flexible platform provides the business intelligence foundation for all query, reporting and advanced analytical applications across the enterprise and out to partners and customers in extranet deployments. MicroStrategy has approximately 1,100 enterprise-class customers, including Lowe's Home Improvement Warehouse, AT&T Wireless Group, First Union Corporation and GlaxoSmithKline. MicroStrategy also has relationships with over 200 systems integrators, application development, and platform partners, including IBM, PeopleSoft, Compaq, Informatica and JD Edwards. MicroStrategy was founded in 1990. For more information on the company, or to purchase or demo MicroStrategy's software, please visit MicroStrategy's Web site at www.microstrategy.com. Contact Aaron Radelet of MicroStrategy Incorporated, 703-848-8600, or pr_info@microstrategy.com. |