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Roche Chooses MicroStrategy as its Enterprise Standard BI

MicroStrategy Incorporated, a leading worldwide provider of business intelligence software, announced that Roche Farma Espana, a member of the Roche Group, one of the world's leading pharmaceutical organizations, has selected MicroStrategy 7 to anchor various business intelligence initiatives.

"Roche Farma Espana was able to easily develop and deploy three business intelligence applications on the MicroStrategy platform in record time, and we expect to deploy additional BI applications in the coming months," said Victor Martin, chief analyst of information systems at Roche Farma Espana. "The MicroStrategy platform offers Web-based query and reporting capabilities, intuitive and rapid access to critical information, and personalizes and distributes relevant information to all of our employees. The company's outstanding services and its commitment to perfecting its platform are additional reasons we chose to work with MicroStrategy."

A wide range of employees -- including sales, marketing, production, and credit and collections personnel -- are using MicroStrategy Web to perform intuitive query and reporting analysis against a SQL Server data warehouse. The solution provides Roche end users with needed sales analysis, statistical information and financial reports to more effectively manage debt. Roche Farma Espana is also relying on MicroStrategy Narrowcast Server to proactively deliver personalized information via Web, wireless and voice to its employees and sales force.

"Roche Farma Espana joins the growing number of leading companies that are benefiting from the availability of mission critical information through the adoption of the MicroStrategy 7 Business Intelligence Platform," said Sanju K. Bansal, chief operating officer of MicroStrategy Incorporated. "We look forward to working with Roche Farma Espana in putting timely information in the hands of their employees so they can make better business decisions."

About Roche

Headquartered in Basel, Switzerland, Roche is one of the world's leading research-oriented healthcare groups in the fields of pharmaceuticals, diagnostics and vitamins. Roche's products and services address prevention, diagnosis and treatment of diseases, thus enhancing well-being and quality of life. After spinning off its flavours and fragrances-business with 3,000 employees under the name of Givaudan in the first half of 2000, the Roche Group employed approximately 65,000 people by the end of the year, with approximately 41,000 in the Pharmaceuticals Division.

About MicroStrategy Incorporated

For 11 years, MicroStrategy has helped corporations transform their operational data into actionable information. Its flagship product is MicroStrategy 7, the Scalable Business Intelligence Platform Built for the Internet. Its Pure-Web architecture provides the Web reporting, security, performance, and standards that are critical for deployment over the Internet. With proven data and user scalability, MicroStrategy is capable of analyzing today's growing multi-terabyte data warehouses and distributing information to millions of users via Web, wireless and voice. The open and flexible platform provides the business intelligence foundation for all query, reporting and advanced analytical applications across the enterprise and out to partners and customers in extranet deployments.

MicroStrategy has approximately 1,100 enterprise-class customers, including Lowe's Home Improvement Warehouse, AT&T Wireless Group, First Union Corporation and GlaxoSmithKline. MicroStrategy also has relationships with over 200 systems integrators, application development, and platform partners, including IBM, PeopleSoft, Compaq, Informatica and JD Edwards. For more information on the company, or to purchase or demo MicroStrategy's software, please visit MicroStrategy's Web site at www.microstrategy.com.

Contact Aaron Radelet of MicroStrategy Incorporated, 703-848-8600, or pr_info@microstrategy.com.