Business & Money Trail:INFORMATION QUALITY PROCESSING WITH UNLIMITED SCALABILITYFirstlogic Inc, a global provider of enterprise information quality solutions, and Torrent Systems Inc, a leading provider of software for scalable data warehousing and business intelligence, announced an extension of their strategic partnership and the immediate availability of a powerful solution that will enable customers to perform sophisticated information quality processing on massive data volumes. Under the terms of the partnership, the two companies have integrated their flagship products, Firstlogic's Information Quality Suite -- which helps organizations create a powerful, single view of the customer by cleansing, enhancing, and matching customer and business information -- and Torrent's Orchestrate -- a component-based framework for building and deploying scalable, high-performance data warehousing and business intelligence applications. Firstlogic has developed "Torrent Information Quality Operators," components that run inside the Torrent Orchestrate framework. Torrent IQ Operators enable customer and business information cleansing, as well as data matching and consolidation, to be processed in parallel on multiple processors. Parallel processing via Orchestrate allows data to be processed over multiple CPUs without changing a line of code. Thus, linear scalability in processing speed can be achieved by simply adding CPUs. The integrated solution provides customers with accurate address, name and firm cleansing capabilities coupled with powerful record matching and consolidation in a parallel, scalable multiprocessing environment. This enables enterprise environments to realize a tremendous return on investment from their processes to correct and match unprecedented volumes of information, and it offers organizations the most valuable results possible from their analytic, customer relationship management (CRM) and data mining applications. "Many Fortune 1000 companies are collecting and integrating terabytes of data about customers every business day in an effort to leverage this information for more effective CRM tasks, ranging from customer service to targeted marketing campaigns," said Philip Russom, an independent analyst specializing in business intelligence. "As if extremely large and growing data volumes weren't challenging enough, customer data typically requires cleansing and enhancement to achieve its full value," he said. "This partnership between Firstlogic and Torrent addresses this two-pronged challenge by bringing together Firstlogic's Information Quality Suite's solutions for customer information quality and Torrent Orchestrate's super high volume, zero latency data integration platform." "Until now, customers with extremely large databases often have been forced to limit their information quality initiatives because of the overwhelming volumes of data, resulting in major problems with data integrity as data inconsistencies and duplicate information proliferate," said Firstlogic president Eric Lieberman. "Firstlogic and Torrent have developed a powerful, integrated, highly scalable solution that should be considered by organizations receiving and managing massive amounts of data." Added Torrent CEO Tom Ebling, "Together with Firstlogic, we have developed a solution where mutual customers will enjoy unsurpassed speed in information quality processing in a parallel, scalable multiprocessing environment. We provide a compelling solution to customers with data quality problems in very large data sets." AvailabilityTorrent Information Quality Operators have completed beta testing and are available for purchase from Firstlogic. Torrent Information Quality Operators are initially available on Solaris, AIX, HPUX and Digital Tru64 UNIX. About FirstlogicFirstlogic specializes in enterprise-wide information quality solutions and services for e-business, data warehousing, and print and mail applications. Historically known for its popular software brands, i.d.Centric and Postalsoft, Firstlogic is now recognized as the leading global provider of information quality tools that enhance and match business-critical information anywhere it is touched, stored, or moved across the enterprise. In addition to developing commercial solutions, Firstlogic partners with many systems integrators, consultants, and original equipment manufacturers to provide its unique technology to their end-user customers. Founded in 1984, Firstlogic today serves thousands of customers worldwide, including Fortune 1000 companies in the e-business, financial, insurance, healthcare, direct marketing, higher education, and telecommunications markets. For more information, visit the company's Web site at www.firstlogic.com. About Torrent Systems IncTorrent, headquartered in Cambridge, Mass., is a leader in solutions for building, deploying and managing enterprise-scale custom applications that predict customer behavior and enhance customer profitability. Torrent's highly scalable data transformation and analytical solutions deliver the ability to perform complex analyses on unprecedented volumes of clickstream and transaction data with dramatically improved performance. As a result, companies can understand and anticipate the needs of their customers and, in turn, generate tens -- even hundreds -- of millions of dollars in return on investment. Torrent now provides the infrastructure for some of the world's most valuable applications at companies like Fingerhut, United Airlines, and CNET Networks. For more information about Torrent and its products, please call 888-339-4605 or visit www.torrent.com. Contact Scott Humphrey, of Humphrey Strategic Communications, 503-644-9709, humphrey@strategic-pr.com, for Firstlogic Inc. |