Applications:Torrent Orchestrate to Integrate with Hyperion EssbaseTorrent Systems, a leading provider of software for scalable data warehousing and business intelligence solutions, announced a marketing and development partnership with Hyperion, a global leader in business intelligence software, to deliver an integrated analytical solution for large-scale enterprise data warehouses. Under the terms of the agreement, Torrent will link its automated, scalable data mining components from Torrent Orchestrate, a parallel processing framework and scalable analytic solution, with Hyperion Essbase, the market-leading OLAP technology. The combined solution, targeted for large telecommunications, insurance, and financial services companies with millions of customers and multi-terabytes of customer data, will offer a new level of insight into customer behavior with improved data quality and timeliness. Companies have traditionally turned to either data mining or OLAP for analysis of customer data. Data mining excels at making predictions. By contrast, OLAP defines the execution strategy to capitalize on an opportunity and is widely deployable. By combining the best of data mining and OLAP on fine-grained customer transaction data, business users can better understand customer behavior trends. Furthermore, by introducing unlimited scalability to data analysis, problems involving data of terabyte or greater will be easily conquerable. "As data volumes and use of CRM have exploded, analytic complexity and timely delivery of analysis have become increasingly challenging," said Tom Hoblitzell, Managing Director of Business Intelligence at Answerthink Inc, a leading provider of technology-enabled business transformation solutions. "The Torrent/Hyperion solution will enable fine-grained and multi-dimensional analysis of transactional data from millions of customers, allowing companies to benefit from new levels of insight into customer behaviors, and use those insights to better segment customers, optimize product mixes, increase revenues and reduce customer attrition." "Fortune 1000 organizations are finding they need to leverage the wealth of customer data they've gathered through various systems to help drive profitability," said John Kopcke, chief technology officer at Hyperion. "Through this partnership, businesses will be able to leverage the benefits of Hyperion Essbase and easily deploy state-of-the-art data mining capabilities for the analysis of customer data. For example, companies can develop and deploy applications for one-to-one marketing campaigns or targeted customer analysis of customer churn, customer attrition or customer behavior." "Today's businesses require easy-to-use analytic applications that provide detailed analysis of multi-terabytes of data from multiple data sources, and are also quickly deployed and able to scale as customer data grows," said Rob Utzschneider, founder and vice president of market development at Torrent. "Hyperion Essbase's industry-leading OLAP functionality combined with our data mining capabilities can meet these needs of today's business." About Torrent Systems IncTorrent Systems Inc, headquartered in Cambridge, MA, is a leading provider of enterprise-level software for building, deploying and managing scalable data warehousing and business intelligence applications that predict customer behavior and enhance customer profitability. Torrent's highly scalable data transformation and analytical solutions deliver the ability to perform complex analyses on unprecedented volumes of clickstream and transaction data with dramatically improved performance. As a result, companies can understand and anticipate the needs of their customers and, in turn, generate tens -- even hundreds -- of millions of dollars in return on investment. Torrent now provides the infrastructure for some of the world's most valuable applications at companies like Fingerhut, United Airlines, Wachovia, CNET Networks. Acxiom, Epsilon and Equifax. For more information about Torrent and its products, please call 888-339-4605 or visit www.torrent.com. Contact Torrent Systems Inc, Dan Burton, 617-354-8484 x135, dburton@torrent.com. |