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Storage:

Rohm and Haas Pushes 100% Storage Utilization with EMC

In an effort to significantly reduce information management costs and increase availability of business-critical information to its employees and thousands of customers and suppliers, Rohm and Haas Company, one of the world's largest manufacturers of specialty chemicals, has implemented EMC CLARiiON and EMC Symmetrix networked information storage systems and software.

Anne Wilms, Rohm and Haas' vice president and Chief Information Officer, said, "It has become more important than ever to control costs and leverage the technology infrastructure to drive business value. The cost savings associated with implementing EMC over the competition have been significant, allowing us to do more with what is currently installed and contain the cost of our future investments. For example, our EMC CLARiiON SAN (Storage Area Network) has eliminated 75 servers -- representing a 20 percent reduction of our overall NT environment. Moving to CLARiiON also increased our Windows NT storage utilization levels from 30 to nearly 100 percent. EMC's openness and scalability are important to our ability to adapt to a constantly changing business environment," Wilms continued. "EMC's advanced architecture allows us to scale our centralized storage capacity up or down as necessary with minimal cost. In fact, we expect to grow our capacity 30 percent annually without having to add a single storage administrator."

EMC Networked Storage Platforms

Rohm and Haas, based in Philadelphia, Pa., has standardized on 32 terabytes of EMC networked storage to support a new SAP Enterprise Resource Planning (ERP) and Human Resources (HR) system, as well as legacy, warehousing, Oracle and knowledge applications. Rohm and Haas has connected a wide variety of servers to its EMC information storage including Compaq servers running Windows NT and Windows 2000, IBM RS/6000 servers running AIX and IBM mainframes. For Rohm and Haas, EMC offers a multi-tiered information storage infrastructure that satisfies a full range of requirements for performance, management, data availability and cost. The EMC information infrastructure includes two EMC SANs based on Symmetrix and CLARiiON FC4700 storage systems, EMC Connectrix Fibre Channel switches and EMC CLARiiON IP4700 network attached storage (NAS) systems for Windows NT server consolidation and file sharing. The EMC Symmetrix supports a new mySAP.com initiative to streamline access to business-critical information on a global basis.

EMC CLARiiON FC4700 supports decision-support applications for particular business units. Rohm and Haas is implementing EMC CLARiiON IP4700 to provide highly available and cost efficient file sharing and eliminate 12 additional Windows 2000 NT servers in the process. CLARiiON's flexible "chameleon" design allows Rohm and Haas to swap boards and convert its network attached IP4700 to SAN-based FC4700 or vice versa depending on the business needs. EMC Global Services is assisting Rohm and Haas with the design and implementation of its new information infrastructure to support the roll out of mySAP.com and other applications. EMC Global Services helped Rohm and Haas to move storage residing on 150 Compaq Windows NT servers to EMC CLARiiON without disruption to business operations.

EMC Software

Rohm and Haas manages its networked EMC Symmetrix and CLARiiON storage environments with a broad range of EMC software, such as EMC Symmetrix Remote Data Facility (SRDF), TimeFinder, ControlCenter, ESN Manager, PowerPath, Navisphere, Access Logix, ATF, EMC Data Manager (EDM) and ResourcePak for Windows. The company is making extensive use of EMC's business continuity solutions to deliver the highest levels of data protection. Rohm and Haas has created mirrored copies of its SAP and Oracle information across two data centers located 30 miles apart using EMC SRDF software. EMC TimeFinder allows Rohm and Haas to non-disruptively create point-in-time copies of production data for backup and refresh purposes. The company also is using EDM to provide centralized and automatic backup of mySAP.com applications and Microsoft SQL Server databases residing on 150 Windows NT servers and 35 UNIX servers.

"EMC is constantly evolving its storage systems and software, which has continually increased the value of our EMC investments," said Wilms. "The breadth of EMC's business continuity software combined with the robustness and stability of EMC's storage systems have allowed us to deploy sophisticated data replication, backup and recovery strategies. Because data is more quickly and easily accessible, it takes less time to develop and test new software applications, which means employee productivity has increased." Frank Hauck, EMC's executive vice president of Customer Operations, stated, "Rohm and Haas' new storage infrastructure represents a major advancement in delivering outstanding business value and competitive advantage through unhindered, streamlined access to information. Rohm and Haas turned to EMC's expertise in SAN, NAS and business continuity to ensure it can successfully and cost-efficiently manage rapidly changing storage requirements."

EMC Corporation is a world leader in information storage systems, software, networks and services, providing the information infrastructure for a connected world. Information about EMC's products and services can be found at www.emc.com.

Contact EMC Corp, Anne Pace, 508-293-7932.

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