Applications:

Data Mining Experts to Convene at SPSS Summit

Visionaries and experts in the data mining field will share their experience and insights at Data Mining Summit 2002, which will be held at the Hyatt Regency in Reston, Va., June 3-4. The Summit, which is being organized by SPSS Inc and includes among its sponsors Sun Microsystems, will feature keynote addresses by data mining leaders and educational sessions showcasing data mining trends and technology.

Data Mining Summit 2002, which is the first of its kind in North America, includes four educational tracks covering data mining concepts and applications, increasing customer lifetime value, Web mining and public sector data mining applications. Session tracks include analytical CRM, Web site personalization, data visualization, detecting and preventing fraud, waste and abuse detection, homeland security and unlocking text information for data mining.

Addressing both private and public sector data mining applications, companies such as 1-800-flowers.com, JoAnn Fabrics, HSBC USA and SRA International will share their data mining success stories at the conference. Conference sessions will be geared to a variety of audiences including data miners, chief information officers, marketing directors, researchers and users and developers in business, industry, government and higher education.

Keynote speakers include:

• Melinda Nykamp, Nykamp Consulting, "Put the "C" Back in CRM: Increasing Your Customer IQ"
• Michael Schiff and Andrew Braunberg, Current Analysis Inc, "Data Mining - Overview and Market Trends"
• Dr. Richard D. DeVeaux, Williams College, "Data Mining: Where Do We Start"

Conference attendees are also invited to attend one of three optional post-conference training courses on June 5. The three courses are: Planning Your Data Mining Strategy; Building Your Analytical CRM Strategy, taught by Michael Berry, co-author of Data Mining Techniques and Mastering Data Mining; and -- being offered for the first time in North America -- the Clementine Masterclass, which focuses on SPSS Inc's data mining workbench.

To register or for more details visit the Data Mining Summit 2002 Web site at www.dataminingsummit.com; email: dataminingsummit@spss.com or phone: 800-533-2517.

About SPSS Inc

SPSS Inc headquartered in Chicago, IL, USA, is a multinational computer software company providing technology that transforms data into insight through the use of predictive analytics and other data mining techniques. The company's solutions and products enable organizations to manage the future by learning from the past, understanding the present, as well as predicting potential problems and opportunities. For more information, visit www.spss.com.