On The Market:2Plus2 Launches AP Analysis Tool for The College Board2Plus2 Partners Inc and the College Board have launched a Web-based Advanced Placement Program analysis tool, "AP Potential." The product, intended for high school educators, helps identify students with the potential to earn college-level credit while still in high school. Using 10th or 11th graders' PSAT/NMSQT test results, the system can evaluate students' potential in any of up to 25 Advanced Placement subjects and provide statistics for each student indicating relative performance aptitude for each subject. The results of the analysis aid educators by helping them guide each student to the courses likely to be most beneficial for them. In addition, Advanced Placement Program course planners can use the information to make sure that enough sessions of each subject are available in the curriculum by factoring in not only student class size, but also previous year test results of each grade. By focusing teacher and other resources on the subjects of most use to students, high schools will now be able to help more students reach their higher education goals. "The AP Potential system is a wonderful example of how our student assessment research on instruments such as the PSAT/NMSQT can be put to use in the schools to help educators and administrators," said Connie Smith, Director of Operations for the College Board. "The hundreds of schools now using AP Potential actually have hands-on access to our research results as applied to their current students. It is very exciting for the College Board to be able to offer this kind of Internet technology to our constituents." "AP Potential is a great example of how creative organizations are transforming existing data assets into completely new Internet-based products and services for their customers and constituents," said Terry Brandt, CTO for 2Plus2 Partners. "The opportunities are there for every company. It's just a matter of organizing information in a way that brings new benefits to users of the data." The College Board offers AP Potential through the collegeboard.com Website at appotential.collegeboard.com . Educators interested in learning more or using the product can contact their College Board representative or visit the Website. About 2Plus2 Partners Inc2Plus2 Partners Inc, www.2plus2partners.com, is an Internet development firm located in the San Francisco Bay Area. 2Plus2 uses a visual information architecture methodology that coordinates application features with a targeted technology model and integrated marketing program. Providing expert development, integration and deployment services, 2Plus2 collaborates with its clients to create innovative and effective online business systems. About The College BoardThe College Board is a national nonprofit membership association dedicated to preparing, inspiring, and connecting students to college and opportunity. Founded in 1900, the association is composed of more than 4,200 schools, colleges, universities, and other educational organizations. Each year, the College Board serves over three million students and their parents, 22,000 high schools, and 3,500 colleges through major programs and services in college admission, guidance, assessment, financial aid, enrollment, and teaching and learning. Among its best-known programs are the SAT, the PSAT/NMSQT, and the Advanced Placement Program (AP). The College Board is committed to the principles of equity and excellence, and that commitment is embodied in all of its programs, services, activities, and concerns. |