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SPSS' Data Mining Workbench Ranks #1 In Industry Users' Poll

Clementine, a market leading data mining workbench from SPSS Inc, was ranked as the number one data mining tool used by the readers of KDnuggets News, a data mining and knowledge discovery industry e-newsletter.

This is the third time since KDnuggets began conducting the "Data Mining Tools Regularly Used" poll that Clementine has topped the list. Since March 2000, KDnuggets has conducted several data and Web mining surveys and Clementine has finished first or tied for first in all of them. All KDnuggets polls and results can be viewed at:www.kdnuggets.com/polls/index.html.

"Clementine is the leading workbench product that has become the standard platform for data mining," says Peter Caron, senior marketing manager for data mining at SPSS Inc. "This leadership position is reflected in the KDnugget's poll results." SPSS Inc.'s AnswerTree, a data mining tool that offers scalable decision-tree algorithms, ranked fifth as the most used data mining tool out of a field of 20 tools listed in the poll.

This is also the third time that AnswerTree was ranked among the top five data mining tools regularly used in the KDnugget's poll.

About Clementine

Clementine SPSS Inc.'s enterprise-strength data mining workbench, helps businesses improve the profitability of customer relationships through indepth understanding of data. Organizations use the insight gained from Clementine to retain profitable customers, identify up- and cross-selling opportunities, attract new customers, detect fraud, reduce risk and improve government service delivery. Clementine can help businesses better understand their customers' online behavior and, as a result, improve Web site design, increase e-store sales and deliver online services more effectively.

Clementine was the first data mining workbench aimed at business users and is consistently acknowledged by users and analysts as the leading visual rapid modeling environment for data mining. Clementine has established a leading position in the data mining market and is used in a wide range of industries including e-commerce, telecommunications, finance, retail, health care, government and higher education. More than 600 organizations worldwide use Clementine including British Telecommunications, Unilever, Provident Financial and e-Dialog.

About AnswerTree

AnswerTree is SPSS Inc's data mining tool that creates decision trees for profiling groups and predicting how these groups will respond to marketing and sales offerings. AnswerTree's advanced analytics describe how customer or citizen groups differ.

Using that information, the software can then predict their tendencies to respond one way or another to promotions or programs. AnswerTree provides users with the most decision tree algorithms in one tool, a visual tree for understanding groups better, evaluation graphs for better understanding of model performance and a scalable architecture for mining large data sets.

About SPSS Inc

SPSS Inc headquartered in Chicago, IL. USA, is a multinational computer software company providing technology that transforms data into insight through the use of predictive analytics and other data mining techniques. The company's solutions and products enable organizations to manage the future by learning from the past, understanding the present, as well as predicting potential problems and opportunities. For more information, visit www.spss.com.