Informatica Offers Free Guide to Calculating
Data Warehousing ROI
ACTION ITEMS
Informatica Corp., a provider of software for deploying enterprise business intelligence and analytic applications, is tackling the issue of data warehousing ROI (return on investment) head on. Available from Informatica is a free guide called "The 7 Steps to Calculating Data Warehousing ROI," which offers one of the industry's most complete information sources on how to measure the financial risk-return of an enterprise decision support system.
Many of the traditional methods for calculating IT ROI are ineffective in the data warehousing world where hard quantitative benefits are often overshadowed by less-tangible, yet enormously strategic benefits. Informatica developed this "7 Steps" Guide specifically to simplify the analysis of ROI for distributed data warehousing environments. The guide blends cutting-edge calculation techniques with best-of-breed ROI methodology developed by experts in the field of data warehousing, leading the user through complex calculations in a clear, easy-to-understand manner.
"Effective risk management involves clear assessment of benefit and cost and their appropriate timing during the life of any major IT project," said Gaye Clemson, president of Global Linkage, a business and market development services consultancy which provides expertise to firms interested in enhancing their global performance. "Informatica's guide, 'The 7 Steps to Calculating Data Warehousing ROI,' is one of the most comprehensive approaches to this critical requirement that I've seen to date. This is a must-have document for any CIO, CFO, or CEO trying to develop enterprise-class decision support systems that will deliver the highest return in the shortest amount of time.''
"Informatica is committed to helping customers rapidly deploy enterprise-class decision support systems that will deliver incremental, measurable ROI," said David Downing, group director of worldwide marketing for Informatica. "This guide is an important resource for any IT executive charged with charting the current and future direction of their organizations' investments in enterprise-wide decision support systems."
Enterprise-class corporations are increasingly relying on data warehousing to share mission-critical information across data stores, applications and organizational units. As decision support systems become a more valuable component of a company's arsenal, executives require more detailed justification of investments in data mart/data warehousing technology.
Users can order "The 7 Steps to Calculating Data Warehousing ROI" by calling 1-800-653-3871, or through Informatica's website at http://www.informatica.com By ordering, qualified users become eligible to win a free ROI planning workshop for their staff, including hands-on training in the 7 Steps and assistance in developing an ROI model tailored to the winning company's specifics.
Informatica Corporation develops and markets enterprise software products and services that enable many of the world's largest companies to deploy business intelligence and analytic applications across the enterprise -- from workgroups or departments requiring a single application data mart, to large corporations deploying enterprise-wide decision support solutions. Informatica has more than 290 customers worldwide, and maintains strategic partnerships with Cambridge Technology Partners, EDS, Ernst & Young, Geac, KPMG, Microsoft, Price Waterhouse Coopers LLP, SAP AG and Siemens Nixdorf Informationssysteme AG. Informatica is headquartered in Palo Alto, Calif., and distributes its products through a network of direct and indirect sales channels covering the Americas, Europe and Asia Pacific.