BASE Consulting Group Launches New Data
Warehousing Campaign
ACTION ITEMS
With its recent incorporation, and in anticipation of continued growth, BASE Consulting Group, Inc. (BASE) has unveiled its new marketing campaign, Empowering Business Decisions through Information Technology, February 16, at The Data Warehousing Institute's Fourth Annual Implementation Conference in Anaheim.
Using their approach called the "Corporate Information Architecture Strategy," along with proven data warehousing and decision support technologies, BASE has designed and implemented corporate-wide Business Intelligence environments for numerous Fortune 500 companies.
BASE's new campaign will focus on the business user and how information technology can expedite access to business information which is crucial to making strategic decisions.
"By providing businesspeople with the infrastructure and tools to access and analyze critical data from a variety of existing systems, we empower them to make better business decisions in a timely fashion," says Jim Wirth, Director of Sales and Marketing for BASE.
About BASE Consulting Group, Inc.
Founded in 1994, BASE Consulting Group, Inc. (BASE) has become a leader in Data Warehousing and Business Intelligence Solutions and was recently named the 12th Fastest Growing Privately-Held Company in the San Francisco Bay Area by the San Francisco Business Times.
BASE's consulting services are currently divided into three practice lines: Information Access, Strategic Technology Consulting, and Systems Integration. The "Information Access" practice line focuses on data warehousing and decision support system (DSS) solutions. The "Strategic Technology Consulting" practice line delivers consulting services in business systems planning, business process improvement, and software selection. The "Systems Integration" practice line focuses on business analysis, project management, operational reporting and data conversion related to enterprise resource planning (ERP) system implementations.
In addition to consulting, BASE conducts training courses at the BASE Training Center in Oakland, California. These courses provide hands-on training with software produced by BASE's alliance partners. BASE has also developed a Certificate Program for Data Warehousing Professionals in conjunction with University of California, Berkeley Extension.
BASE Consulting Group has established formal alliances with Business Objects Americas, Hyperion Solutions, IBM, Oracle Corporation, PricewaterhouseCoopers, SmartDB Corporation, and the University of California, Berkeley Extension.
The following is a select listing of BASE's clients: Acuson, Airtouch Cellular, Barclays Global Investors, Cisco Systems, Fujitsu Computer Products of America, Hitachi Data Systems, Kaiser Permanente, Nextel Communications, Occidental Oil & Gas Corporation, Pacific Bell Directory, Silicon Graphics, and Sun Microsystems.
Information on BASE Consulting Group's consulting, training and software sales services is available on the web at http://www.baseconsulting.com or by phone at 510-628-3300.