Data mining, data warehousing, decision support and knowledge discovery make up the universe of DSstar, the only executive business newsletter supporting strategic employment of these technologies.

The On-Line Executive Journal for Data-Intensive Decision Support
*** Aug 31, 1999: Vol. 3, No. 35 ***
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IN THIS ISSUE:

NEW DATA MINING PROCESS MODEL
IBM AND SAS INSTITUTE LAUNCH INTL COMPETENCY CENTER
ARE YOU MAKING FULL USE OF YOUR BI FEATURES?

ANALYSIS & COMMENTARY

DATA MINING LEADERS BRING DATA MINING TO THE MASSES WITH NEW PROCESS MODEL

SPSS Inc., NCR, DaimlerChrysler and OHRA announce CRoss-Industry Standard Process for Data Mining (CRISP-DM), a comprehensive data mining methodology and process model created for both novices and experts by this consortium of industry experts with input from approximately 200 representatives from other companies.

SAS INSTITUTE LAUNCHES INTERNATIONAL COMPETENCY CENTER WITH IBM

The center will provide customers and sales teams worldwide with assistance and resources for sizing, design and configuration, benchmark testing, and implementation of a host of SAS software solutions - for data mining, data warehousing, and other business-intelligence functions - running on leading IBM server platforms.

DIGITAL ARCHAEOLOGY ANNOUNCES C-DISCOVERY - THE FIRST WEB-BASED APPLICATION FOR CUSTOMER-CENTRIC ANALYSIS THAT KEEPS PACE WITH THE SPEED OF BUSINESS

c-Discovery employs a powerful and easy-to-use analysis interface that can be implemented in days, instead of the many months required of traditional "hard-coded" vendor applications.

KEEP THE SOFTWARE SIMPLE, SAYS REPORT

Although BI applications like data mining are interesting and can to provide extensive information configured in almost any manner, a report from the Gartner Group, The Bulk of BI: Addressing the Common User, says most corporate BI users do not make use of the features and functionality available to them.

ACTION ITEMS

Business Objects To Host 5th Annual International User Conference
J. Edward Russo will co-keynote the conference and address the topic, "Turning Information Into Knowledge." Dr. Russo is a professor in Cornell University's Johnson Graduate School of Management and focuses his research on decision making for managers and consumers. He is co-author of the best selling Decision Traps, a book for managers on the behavior aspects of decision making.

Vertical Data Warehousing Tools In Focus
Data integration software developers such as Carleton Corp. and Acta Technology Inc. are developing products that minimize the need for customization by providing software specific to a customer's business needs.

OpenViz Adds Depth To Corporate Apps
The product facilitates filtering data by thresholds and time series as well as drill-downs for multidimensional or relational analysis, and it also supports geospatial data.

Unique Metadata Offering Is Key Component Of Enterprise Information Portal Strategy
This release marks a refocusing of Hummingbird's Decision Portals direction around Genio's data exchange and information sharing capabilities, a breakaway move from the pack of more commodity-like Business Intelligence providers.

NCR Sets Multi-User Data Warehouse Performance Standard With First-Ever TPC-R Decision Support Benchmark At One Terabyte
NCR Corporation has announced that it published the industry's first-ever results for the TPC-R data warehouse performance benchmark, which was run at the one terabyte (TB) data volume using NCR's Teradata relational database for active data warehousing. TPC-R is the new decision support benchmark developed by the Transaction Processing Performance Council (TPC) to measure how well data warehouses perform decision support workloads with multiple, concurrent users submitting complex business queries.

Sybase Launches Three Additional Industry Warehouse Studios For Analytical CRM Business Intelligence
Sybase, Inc.has announced the availability of three additional Industry Warehouse Studios for business intelligence that provide database independent analytical CRM applications.

Sybase Unveils Beta Of Next Generation PowerDesigner Modeling Tool
This next generation modeling tool extends its traditional data-modeling graphical environment with an object-oriented analysis and design layer to address the DBA's need to support new object relational models for use in today's distributed applications.

Telltale 2.0 Provides Web-Enabled Operation Of Enterprise Database Management
Painted Word Inc., has announced the release of Telltale 2.0, an enhanced version of the company's datamart usage analysis software, which now offers significantly enhanced analytic capability providing managers and information suppliers with critical information about application usage patterns.

AVS Unveils OpenViz Business Visualization Technology For Sophisticated 2D And 3D Visual Intelligence
Advanced Visual Systems Inc. (AVS), a premier global provider of data visualization technology, has announced the launch of OpenViz, the industry's most sophisticated business visualization technology for integration into Decision Support Systems applications for Independent Software Vendors and IT organizations.

Meridien Research: A Web-Ready Knowledge Factory Will Be Key To Leveraging Customer Relationship Opportunities By 2002
For many institutions, data warehouses built three to five years ago will not support finely targeted marketing and cross-selling activities over more channels. At the same time, the channels themselves are creating more challenges, as online financial services divert rich sources of customer intelligence outside the purview of the institutions.

QUOTE OF THE WEEK

"Marrying data warehousing and decision support with the Internet is an important strategic goal for many enterprises because it combines the knowledge of the warehouse with the reach of the Net."

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